Research Themes

Members of the HCDI undertake various research activities classified in research themes underlined below. The HCDI staff members support MSc or PhD study in any of the areas of speciality of the institute.

Augmented Cognition Augmented Cognition
Branding, Design Strategy and Innovation Branding, Design Strategy and Innovation
Ergonomics and Human Factors Ergonomics and Human Factors
Human Centred Design Process Human Centred Design Process
Ergonomics and Human Factors Inclusive Design
Information Architecture Information Architecture
Perception Enhancement Perception Enhancement
Human Centred Design Institute (HCDI) Seminar Series 2011-12
04/05/2012
NEWS! Chec [...]
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2012 SEGD International Symposium
13/03/2012
Innovation and collaboration are radically transforming the process and the products of design for the built environment. The second SEGD International Symposium returns to the V&A to celebrate DES [...]
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Design and competitive advantage: collaborative strategies enabling radical innovations of meanings
30/04/2012 13:00-14:00
Location: Brunel University, Howell Building, Room H313
Customers are paying increasing attention to product design, whether the aesthetic, symbolic or emotional meanings of products. Designers can support companies in exploring customers’ needs and the ap [...]
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